LA Auto Show 2008: Total Immersion Unveils D’Fusion@Home® Software, Riding along with Nissan Cube Launch at L.A. Auto Show
Augmented reality – among the most interactive new digital tools available to marketers, delivering unparalleled experiential engagement – is hitting the road on its way into homes across America.
Total Immersion (www.t-immersion.com), the global leader in augmented reality, today unveiled its D’Fusion@Home® software to support the introduction of the Nissan Cube line at the Los Angeles Auto Show (www.laautoshow.com/Debuts.aspx), here through November 30. For the Nissan Cube, users can experience four different “stories” about the new vehicle, exploring its features in a radically new way – all from home. Total Immersion collaborated with The Designory, a full-service and interactive marketing agency based in Long Beach, Calif., which developed the concept and directed the execution of an augmented reality-packed pre-launch brochure for the Cube. Read more
LA Auto Show 2008: Hyundai Accent Retains Crown as America’s Least Expensive Car
The country’s most dependable sub-compact car is also its most affordable.
The high-mileage 2009 Hyundai Accent has a starting price of $9,970, making it the least expensive new car on the market. But it’s also the “Most Dependable Sub-Compact Car” available (as determined by the J.D. Power and Associates Vehicle Dependability Study(SM)) and one of the most fuel efficient vehicles on the road today — a trifecta that no other car can match. Read more
LA Auto Show 2008: All-New 2010 MAZDA3 5-Door to Make World Debut at 2008 Bologna Motor Show
Mazda Motor Corporation will showcase the world premiere of the all-new 2010 MAZDA3 5-Door at the Bologna Motor Show on December 3, 2008. The launch of the MAZDA3 5-Door follows on the heels of the debut of the 4-Door sedan, which made its world premiere at the current Los Angeles Auto Show. The all-new MAZDA3 5-Door adopts the same characteristics as its sedan counterpart, offering sporty driving and dynamic design, together with top-class environmental and safety performance.
LA Auto Show 2008: OSRAM’S LED Signal Lighting Brightens an Icon and Lights the Way to the Future
When the new 2010 Ford Mustang cruised onto the stage at the 2008 Los Angeles Auto Show, Nov. 19, practically everything that lit it up, inside and out, was powered by OSRAM products. America’s pony car includes innovative lighting from front to back including the unique sequential rear turn signal powered by OSRAM JOULE(TM) standardized automotive LED system.
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LA Auto Show 2008: Photo of AFS Trinity 150 MPG Extreme Hybrid SUV Exhibit Trailer in Front of L.A. Convention Center During 2008 L.A. Auto Show Is Available on Business Wire’s Web Site and AP PhotoExpress
A photo of AFS Trinity 150 MPG Extreme Hybrid SUV Exhibit Trailer in front of the L.A. Convention Center during the 2008 L.A. Auto Show is available on Business Wire’s web site and AP PhotoExpress.
Photo:
AFS Trinity demonstrates 150 MPG Plug-in Hybrid SUVs in Los Angeles for which it seeks $2.5 billion from U.S. DOE to help U.S. car maker convert to super fuel-efficient vehicles.
LA Auto Show 2008: Wi-Fi TV at LA Auto Show for World Premieres of New Breakthrough Green Cars
Wi-Fi TV Inc. (Pink Sheets: WIFT), which provides a global Internet audience with 500+ live TV stations with live chat and no cable bills (www.Wi-FiTV.com), will have a full crew behind the scenes today at the LA Auto Show, a world leading event which opens to the public tomorrow (www.LAAutoShow.com). Read more
LA Auto Show 2008: smart USA Introduces 2009 smart fortwo BRABUS at LA Auto Show
smart USA Distributor LLC, a subsidiary of Penske Automotive Group, Inc. (NYSE: PAG), today introduced the new 2009 smart fortwo BRABUS edition during the LA Auto Show at the Los Angeles Convention Center.
“Building on the success of the smart fortwo in the United States, we are excited to take the smart brand to a new level by introducing the BRABUS model and BRABUS accessories to smart fortwo enthusiasts,” said Dave Schembri, president of smart USA. “This car has always been about personal expression, and as we approach our first anniversary of sales in the United States, BRABUS adds a new dimension, extending our brand into new areas of customization and personalization.”
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LA Auto Show 2008: smart USA Recaps Its First Year at LA Auto Show
smart USA Distributor LLC, a subsidiary of Penske Automotive Group, Inc., (NYSE: PAG), today recapped the first ten months of business as the company approaches its one year anniversary in the United States, sharing insight into the vehicle’s overwhelming success, during the LA Auto Show at the Los Angeles Convention Center. The presentation was part of smart USA’s press conference that introduced the 2009 smart fortwo BRABUS, a limited production model available exclusively to existing smart USA reservation holders in early 2009. Read more
LA Auto Show 2008: Los Angeles Auto Show Names Mazda Kann as the Design Challenge Winner
Today, the design entry from Mazda R&D of North America was chosen as the winner of the Los Angeles Auto Show’s 2008 Design Challenge. This year’s theme, Motor Sports 2025, asked nine of Southern California’s automotive design studios to form their vision of the future by depicting a motor sports vehicle that predicts how auto racing will change by the year 2025.
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LA Auto Show 2008: Bosch Powers Volkswagen Jetta TDI Clean Diesel - 2009 Green Car of the Year(R)
Volkswagen of America’s Jetta 2009 TDI, the country’s first-launched 50-state compliant clean diesel vehicle, has been named Green Car Journal’s 2009 Green Car of the Year(R). The award was presented at a press conference today at the Los Angeles Auto Show.
The Jetta’s 2.0-liter turbocharged direct injection (TDI) engine uses the latest generation of Bosch clean diesel common rail system capable of up to 1800 bar (nearly 30,00 psi) and multiple (up to five) pre- and post-injections through piezo-electric injectors.
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