Online Storage Provider Diino Reaches Milestone - 1 Million Users Worldwide

Posted on May 27, 2008 
Filed Under Web 2.0

STOCKHOLM, May 26 /PRNewswire/ — Diino, a market leading online
storage provider, now has more than one million users, and the demand for
online based storage solutions is rapidly increasing amongst residential
users and SMEs.

Steady growth in demand for alternative storage solutions is a direct
result of the increasing amount of files created by individuals and
companies. Traditional solutions such as external hard drives and USB
memory sticks are being replaced with automatic internet based solutions.
Surveys show that few people make regular back-ups of their files resulting
in loss of personal files, including music, photos and movies. For a
smaller sized business, loss of vital business information can directly
impact a company’s ability to do business and ultimately result in revenue
downturn.

“What attracts private users and smaller businesses to Diino is the
possibility to store their files online in a simple and secure manner,”
says Jan Nilsson, CEO of Diino. “Diino allows you to store, access, share
and back up your digital documents, photographs, and music easily with
complete privacy online. In addition you can also stream your mp3
collection to any PC or mobile device plus access your files and blog from
your mobile phone, so you are never out of touch,” he says.

“After nearly two years on the market we have seen the competition
intensify. With one million users we can safely say that we are amongst the
larger players in this field and we are here to stay,” says Jan Nilsson.
“We can see a movement from early adopters into more mainstream usage and
this is where the real opportunity is. Diino’s ease-of-use makes it a
product suitable for the masses, and can either be a complement or
substitute to traditional storage solutions such as external hard drives,”
he adds.

Diino is currently top-ranked amongst online back-up providers
worldwide by BackupReview.info. Founded in 2004 the site evaluates more
than 400 online back-up companies and ranks the top 25 services on a
monthly basis.

About Diino

Diino AB with offices in Atlanta, London, Mexico City, and Stockholm
has over the past years developed storage and file sharing technologies.
Diino AB is one of the leading providers of secure online storage and file
sharing technologies. Diino provides an easy, powerful, cost-effective and
secure way for individuals and businesses to store, access, share and
publish files. Diino AB and its U.S.-based subsidiary Diino Inc. is owned
by Novestra AB, listed on OMX, as well as Swisscom, listed on the Zurich
Stock Exchange.

More information:

Jan Nilsson, CEO, Diino AB
Phone: +46-733-39-82-93
E-mail: jan.nilsson@diino.net

Web: http://www.diino.com

SOURCE Diino AB

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