Friendster, Largest Social Network In Asia, Now In Vietnamese
Posted on May 15, 2008
Filed Under Internet, Web 2.0
HO CHI MINH CITY, Vietnam, May 15 /PRNewswire/ — Friendster, Inc.
(http://www.friendster.com) today announced that Friendster.com is
available in Vietnamese, allowing Friendster users and visitors a greater
choice of languages with which to navigate the site, enter content and use
Friendster’s complete set of social networking features. The 18 million
Internet users in Vietnam and Vietnamese around the world can now easily
join and use Friendster, the pioneer of social networking that is now the
8th largest website globally of any kind based on traffic.(1)
Friendster currently fully supports eight languages — English,
Vietnamese, Indonesian, Simplified Chinese, Traditional Chinese, Japanese,
Korean and Spanish. These languages represent over 67 percent of the
world’s Internet users, or over three quarters of a billion Internet users
in total.
“Since Friendster is the #1 social network in all of Asia and has more
than twice the users of any other social network in Asia, the Friendster
social networking experience clearly resonates with its 50 million users
across Asia,” said David Jones, vice president of global marketing for
Friendster. “Now that Friendster.com is available in Vietnamese, the entire
country of Vietnam can now visit and use Friendster, see who’s on
Friendster, invite their friends, and start using Friendster to express
themselves and share and communicate with friends and family globally.”
In Asia, members use Friendster to find lost friends, keep in touch
with friends and family, make new friends, share photos and photo albums,
send messages, express themselves through their personalized profile page,
write a personal blog, start or participate in a group on a specific topic,
become a fan of their favorite artist or celebrity (”Fan Profiles”), post
“shoutouts” and bulletins, and use many new features created by third
parties via the Friendster Developer Program.
Friendster has implemented multi-language support on a single domain –
Friendster.com — to promote communication and interaction among users who
speak different languages. 79 percent of active Friendster users have
friends in more than one country, and 23 percent of friend connections are
between users in different countries. These cross-border percentages,
believed to be the highest of all major social networks, require
multi-language support to be implemented in a single, global Web site.
While other social networking sites create separate sites for different
countries or languages, Friendster was the first global online social
network to employ this single-site approach to allow and encourage
multi-cultural exchange and communications — regardless of language –
among users around the world.
“Friendster has a large number of bilingual users who would like the
choice to enter their content and use the site in either English or
Vietnamese, and countless users are looking forward to inviting their
friends and family who speak Vietnamese to join them on Friendster,” said
Jones.
Users can permanently or temporarily set their language of choice via
links at the top right of every page of the Friendster.com Web site or via
the “Settings” link.
Friendster Leads in Asia
Friendster is the No. 1 social network in Asia, with over 50 million
registered users and 34 million monthly unique visitors from Asia.(1) In
Asia, Friendster is more than twice the size of any other social network.
While Friendster has over 34 million monthly unique visitors in Asia,
Facebook has 16 million, MySpace.com and MySpace.cn have only 15 million
combined, Mixi (Japan) has 14 million, CyWorld (Korea) has 13 million, Hi5
has 12 million, Orkut has 10 million, Xiaonei (China) has 7 million, 51.com
(China) has 7 million, and Bebo has 4 million.(1)
Friendster - A Top 10 Website Globally
Friendster is the 8th-largest Web site and the 3rd largest social
network in the world in terms of traffic, and #1 in user engagement — time
spent on site — among top social networks. Friendster now has 68 million
registered users and 39 million monthly unique visitors. Friendster
continued its healthy growth by adding another 2 million monthly unique
visitors in March and 9 million monthly unique visitors in the last 3
months.(1)
About Friendster
With more than 70 million members worldwide, Friendster is a leading
global online social network. Friendster is focused on helping people stay
in touch with friends and discover new people and things that are important
to them. Online adults, 18 and up, choose Friendster to connect with
friends, family, school, social groups, activities and interests.
Friendster prides itself in delivering an easy-to-use, friendly and
interactive environment where users can easily connect with anyone around
the world. Friendster has a growing portfolio of patents granted to the
company on social networking, with more expected over the next several
months. Headquartered in San Francisco, California, Friendster is backed by
Kleiner Perkins Caufield & Byers, Benchmark Capital, DAG Ventures and
individual investors. For more information, visit:
http://www.friendster.com.
(1) comScore Media Metrix, March 2008
SOURCE Friendster, Inc.
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