Trend Micro and PetCareRX Again Choose Didit as SEM Agency of Record
Posted on April 30, 2008
Filed Under Tech Biz
NEW YORK, April 30 /PRNewswire/ — Didit (http://www.didit.com), a
full-service online advertising and marketing services firm and major
player in search engine marketing, today announced that Trend Micro, a
global leader in Internet content security, and PetCareRX, America’s
leading online pet pharmacy for medication and supply requirements, have
again selected Didit to manage the companies’ search engine marketing (SEM)
campaigns. Didit was able to achieve remarkable growth in online sales
through search for the two clients despite economic market pressures.
“Search remains the most efficient and measurable method of online
marketing,” said Gerry Bavaro, vice president, client services, Didit.
“This is especially important during a time when budgets are being
scrutinized. Didit is combining its expertise in search with highly
sophisticated technology to give our clients a competitive advantage by
making search and targeted online media initiatives highly accountable and
ROI-driven. We look forward to continued success with Trend Micro and
PetCareRX.”
According to eMarketer, advertisers will spend $25.9 billion online
this year with most ad spend going toward paid search. Didit continues to
attract and retain those companies seeking to use paid search to realize
their core business growth objectives.
About Didit
Didit is a full-service online advertising and marketing services firm
and a major player in search engine marketing. With award-winning expertise
in search engine marketing, auctioned media management and targeted online
advertising, Didit has been leading the evolution of online marketing with
its blend of technology, intelligence and passion since 1996. Through its
multi-disciplinary methodology, Didit combines top-tier SEM strategy,
highly sophisticated analytics and modeling, and best-of-breed technology
to produce unmatched SEM results for more than 150 clients across all major
verticals. Didit was co-founded by industry thought leader, SEMPO founding
board member, and Didit Chairman Kevin Lee.
SOURCE Didit
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