PNY Technologies Bundles its MicroSDTM and MicroSDHCTM Memory Cards
Posted on March 19, 2008
Filed Under Gadgets, Storage
PARSIPPANY, N.J. – March 19, 2008 – Cell phones are running more computer-like applications and
coming equipped with smaller and smaller card slots that support MicroSDTM and MicroSDHCTM. PNY
Technologies®, Inc. announced today that it is bundling several of its flash memory cards with Sony®
Creative Software’s ACID® XPress 5.0; a bonus, music creation software download that allows users to
create music, ringtones and more. With the proliferation of music-enabled, mobile devices, consumers
want to get the most out of their cell phones and smart phones.
“Mobile devices are very personal, and users demand the ability to take their content with them while on
the go,” said Dean Delserro, senior marketing manager, flash memory for PNY Technologies. “Hundreds
or even thousands of their favorite songs, pictures, ringtones, videos or other content typically won’t fit on
the memory embedded in their mobile device. PNY’s array of flash media cards provide users with easy
and flexible ways to store and transport their mobile content library. So when users make a purchase to
expand the memory of their mobile device with one of PNY’s MicroSDTM or Micro SDHCTM cards, they will
now receive the added bonus of Sony’s music creation software.”
With Sony’s ACID® XPress Software and bonus tracks, PNY customers can download up to 125 loops of
Rock, Hip-Hop/R&B and Dance music sounds, and use them as-is, or create their own personalized
ringtones, or even full songs. Then users can download the ringtones and music to their flash memory
card for playback on their favorite mobile device using their phone’s software. As an added bonus, a
special discount off the purchase of Sony’s Acid Music Studio software will be included for those users
who are interested in a more robust studio-quality music creation experience.
“As cell phones continue to offer more than just voice calling, PNY and Sony Creative Software will
provide users with solutions for personalizing their mobile content,” said Dave Chaimson, vice president
global marketing, Sony Creative Software. “PNY has the solutions to support a variety of mobile devices
while Sony offers content that can be customized and made unique by any mobile device owner.”
“Thanks to this partnership with a world-class company like Sony Creative Software, together we deliver a
solution to let users have fun and get creative in developing their own customized ring tones and songs,”
Delserro added.
Available now at leading retailers and e-tailers, the Sony ACID® XPress software promotion is bundled
with the following PNY flash storage devices:
• MicroSD - 1GB and 2GB
• MicroSDHC Class 4 – 4GB
• 4-in-1 Mobile Media Kit – 1GB, 2GB & 4GB
For more information, please visit the PNY Technologies Web site: http://www.pny.com.
About PNY Technologies
Established in 1985, PNY Technologies® Inc. is a leading manufacturer and supplier of memory upgrade
modules, high capacity flash memory cards, USB flash drives, portable hard drives as well as consumer
and professional workstation graphics cards. The company’s photography, mobility, 3D gaming and
business solutions are widely available from major retail, e-tail and wholesale outlets internationally.
Headquartered in Parsippany, N.J., PNY maintains facilities in North America (Santa Clara and Orange
County, Calif., Miami, Fla. and Parsippany, N.J.), Europe (Benelux, France, Germany, Italy, Norway,
Spain, United Kingdom,) Asia (Taiwan and China) and Latin America.
The PNY logo is a registered trademark of PNY Technologies, InCopyright © 2008 PNY Technologies, Inc. All rights reserved.
Via TECHSHOWWIRE [tipx/ex]
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